Custom Ad Submission Process
- Concept presented by Sales Account Executive and/or Planner to Sales Manager for review and pricing discussion.
- o Manager will submit to Strategic Integration Group (SIG) for initial review and approval.
- This should include a mockup of the concept or link to a live example by the agency for concept review.
- If concept requires CNN.com site senior management approval, SIG will facilitate.
- If concept is approved, test tags are provided by Sales (AE and/or planner) to Digital Media Technology team Q/A team for testing a minimum of two (2) weeks prior to the start date.
- NOTE: Some concepts may require more than two (2) weeks lead time if the concept requires major changes to CNN.com section templates.
Approval and notification contacts:
Jamie Molnar or Chris Kilroy
SIG-Digital@turner.com


