Ad opportunity:970x250 ad running the full width of the page that has full ad close-ability. "Close Ad X" button will collapse 100% of the Billboard and leave a "Show Ad" button that will redisplay the ad upon user click.

Placement: Approved to run on Entertainment and Tech section fronts. Other sections may be considered pending site approval. (300x250 may have to be removed from page).

Design Specs:

• Dimension: 970px x 250px
• Initial Load File Size: 50k max
• Polite Load Size: 100k
• Total File Size: 150k
• Video Load Size: 2.5MB
• Format: Rich Media, Standard Flash, HTML5
• Frame Rate: 18 FPS max
• Close Button: Must be present and clearly defined at all times, the "close" button MUST include the word "CLOSE" in visible bold letters and should include a large BOLD X, also aligned with the right rail.

Video:

• Video Permitted: Yes. Must be host-initiated
• Video Delivery: All videos must be progressive load, cannot be streaming.
• Video Duration: 15 seconds max when auto initiated
• Video Controls: Must contain toggles for Play/Pause and Audio On/Off
• Audio: Audio must be user initiated

Additional Notes:

• Third-party Tags Accepted: Yes.
• Third-party Tracking Accepted: Yes (Impressions, Clicks, Research Tags)
• Site Approval Required for all Billboards
• Cannot mimic any site experience, pages, designs, graphics, or logos.

Recommended Vendors: MediaMind and Pointroll.



*To demo billboard ad click here