Skip to main content
Part of complete coverage on

Upping the stakes: Royal Ascot offers record $7.5M prize money

March 20, 2013 -- Updated 1602 GMT (0002 HKT)
Pomp, pageantry and prize money: Queen Elizabeth and Prince Philip arrive at Royal Ascot.
Pomp, pageantry and prize money: Queen Elizabeth and Prince Philip arrive at Royal Ascot.
STORY HIGHLIGHTS
  • Britain's Royal Ascot increases prize money to record $7.5 million
  • Prestigious English track attracts royalty and celebrity guests
  • But despite prestige, Ascot still lags behind world in prize money
  • World's richest racing event, Dubai World Cup, offers $27 million

Winning Post is CNN's monthly horse racing show. Click here for program times and latest features.

(CNN) -- Britain's prestigious Royal Ascot has increased its prize money to a record $7.5 million, in an effort to attract the top race horses from around the world.

The country's premier five-day racing festival -- home to Queen Elizabeth's namesake race, the Diamond Jubilee Stakes -- has boosted its prize money by a whopping $756,750 on last year.

The world-renowned meeting, which attracts a "who's who" list of royal and celebrity guests, will now also honor Prince William with a race named after him.

6 star luxury for Qatar race horses
Life as an expat jockey in Doha
Swiss town with need for speed

But despite the prestige associated with Ascot, its prize money still lags behind the rest of the world.

Read: Ascot vs L'Arc -- the glitz and glamor of France's great race

The richest horse racing event on the planet, the Dubai World Cup, kicks off later this month with a total prize pool of $27 million, for nine group races.

Similarly, the U.S. Breeders' Cup races offer combined prize money of $25 million, while France's Prix de l'Arc de Triomphe has a purse of $12.6 million.

"We have seen some remarkable racing at Ascot in recent years and whilst the importance of winning at Royal Ascot both in terms of prestige and in value to the bloodstock industry can't be denied, increasing prize money is equally crucial to attracting the best horses to run in a highly competitive market," Ascot chief executive Charles Barnett said.

"It is very important to us to have a significant minimum amount on offer, and we have set that at £60,000 ($90,700)."

Read: Qatar's six-star hotel ... for horses

It may not offer the same cash as other international competitions, but Royal Ascot last year attracted the top four rated race horses in the world -- Frankel, Cirrus Des Aigles, Black Caviar and Excelebration.

Retired British champion Frankel, who won 14 races on the trot, chose Royal Ascot's Champion Stakes to make his final appearance, drawing a sellout crowd of 32,000.

Australian super mare Black Caviar, who remains unbeaten in a remarkable 23 consecutive races, made her Ascot debut with a nailbiting win in the Diamond Jubilee Stakes.

Man + horse + skis = ??
Transforming the desert into a racetrack

That flagship race remains capped at $756,750 -- compared to $10 million for Dubai's premier World Cup race -- but prize purses for the St James's Palace stakes and Coronation Stakes will rise from $378,000 to $530,000 each. The total prize money on offer at Ascot throughout 2013 is now just over $20 million.

Read: The mating game -- Will Frankel and Black Caviar breed?

This year Queen Elizabeth's grandson William, who is expecting his first child with wife Catherine, the Duchess of Cambridge, will have extra reason to celebrate after the Windsor Forest Stakes was renamed the Duke of Cambridge Stakes in his honor.

Pomp and pageantry define the historic track, with the royal family arriving each June in a lavish horse-drawn carriage.

So highly regarded is tradition and decorum at Ascot, that last year organizers even had dress code administrators on hand to assess the thousands of people who descend on the Berkshire venue -- with a strict list of dos and don'ts issued to prevent standards slipping.

The Royal Enclosure, where Her Majesty watches all five days of the meeting, is where the most stringent regulations are enforced -- including a ban on the widely popular fascinator headpieces.

ADVERTISEMENT
Part of complete coverage on
This image was processed using digital filters. Johnny Murtagh riding Novellist win The King George VI and Queen Elizabeth Stakes at Ascot racecourse on July 27, 2013 in Ascot, England.
The success of two horses has rejuvenated the German racing industry, says Winning Post presenter Francesca Cumani.
September 3, 2013 -- Updated 1552 GMT (2352 HKT)
CNN's Francesca Cumani reports on why German horses are so popular with top trainers.
August 26, 2013 -- Updated 1131 GMT (1931 HKT)
As the dust settles on this year's colorful Palio di Siena, CNN takes a look at five weird and wonderful horse festivals from across the world.
September 1, 2013 -- Updated 1657 GMT (0057 HKT)
CNN's Francesca Cumani examines the process of yearling vetting before Baden-Baden's yearly sale.
August 31, 2013 -- Updated 0538 GMT (1338 HKT)
Winning Post meets Eduardo "Eddy" Pedroza, the Panamanian jockey who made it big in the German racing world.
August 23, 2013 -- Updated 1029 GMT (1829 HKT)
Welcome to the world's longest horse race, combining wild horses, raging winds and energy-sapping heat in the land of Genghis Khan.
August 15, 2013 -- Updated 1442 GMT (2242 HKT)
 Tony McCoy chats with Jeremy Kyle at Ascot racecourse on February 16, 2013 in Ascot, England. (Photo by Alan Crowhurst/Getty Images)
"If you looked at a jockey without clothes on, there aren't many who have an ounce of fat underneath the skin," says coach Richard Perham.
July 30, 2013 -- Updated 1202 GMT (2002 HKT)
Gentlemen in Hats attend day five of Royal Ascot at Ascot Racecourse on June 22, 2013 in Ascot, England. (Photo by Chris Jackson/Getty Images for Ascot Racecourse)
Empires have been lost, the atom split, but some unique English sporting events remain the same -- notably Goodwood.
July 31, 2013 -- Updated 1605 GMT (0005 HKT)
CNN's Francesca Cumani explores a new test that can predict the best race distance for an individual horse using DNA.
July 31, 2013 -- Updated 1141 GMT (1941 HKT)
Joseph O'Brien at Curragh racecourse on June 30, 2013 in Kildare, Ireland.
The man they call the "Wizard of Ballydoyle" has got a master apprentice.
July 26, 2013 -- Updated 1006 GMT (1806 HKT)
Player managers are a dying breed in sport. But in horse racing Johnny Murtagh is bucking the trend as both jockey and trainer.
August 2, 2013 -- Updated 1625 GMT (0025 HKT)
CNN's Winning Post meets three generations of the Hannon family who have trained 30 Group 1 winners.
June 24, 2013 -- Updated 1015 GMT (1815 HKT)
"C'mon Dover! Move yer bloomin' arse!" Audrey Hepburn screamed one of her most famous movie lines in a scene at Royal Ascot.
June 21, 2013 -- Updated 1008 GMT (1808 HKT)
Queen Elizabeth laughs and claps as her horse Estimate wins the Royal Ascot Gold Cup.
June 19, 2013 -- Updated 1824 GMT (0224 HKT)
How will Frankel, widely considered the finest thoroughbred every produced, perform in his new career at stud?
June 16, 2013 -- Updated 1512 GMT (2312 HKT)
The Aga Khan has given France's historic Grand Stables -- and its adjoining Museum of the Horse -- a $3.3 million makeover.
June 10, 2013 -- Updated 1236 GMT (2036 HKT)
The flamboyant attire of jockeys has deeper meanings -- and what they wear could help determine whether they win or lose on the race track.
May 31, 2013 -- Updated 1137 GMT (1937 HKT)
It's 100 years since Suffragette Emily Davison died in a grisly, mysterious protest, throwing herself in front of the King's horse. What is her legacy?
March 29, 2013 -- Updated 1548 GMT (2348 HKT)
The $10 million Dubai World Cup is the most lucrative horse race on the planet, but can money buy prestige?
March 22, 2013 -- Updated 1050 GMT (1850 HKT)
Ever felt like cattle on an economy flight? You might want an upgrade to "horse-class" -- like the four-legged racing celebrities who fly.
ADVERTISEMENT